Reaching heights as tall as a 27-storey building along with a base diameter of 35 feet, the Giant Sequoia is likely the largest living organism on Earth. Yet, these living legends have been discovered to have surprisingly shallow roots – at only five to six feet deep. So, how do such massive trees hold themselves up with such shallow roots? The answer is strikingly deep. The underground roots possess an unexpected element of interconnectedness – they grow towards other roots and intertwine among themselves!

Just as Sequoias provide and rely on each other for the sturdy support needed to bear their weight, so we co-create enduring network of support in as we Build Brands and Build Communities.